Sales Leadership: Strategy and Performance

Marketing

ISBN:

978-1-952023-71-2

Sales Leadership: Strategy and Performance

Sterling Bone, PhD Scott Baird, PhD

Selling fuels our economy, and sales leadership matters because it is a primary driver of economic success. The quality of leadership has a significant impact on the success of any given sales team. This resource applies the principles of leadership to a selling environment and provides a framework for practical application using the Griffin Hill Integrity Sales System. It is not enough to discuss the principles of leadership—this textbook will empower leaders to act.

Preview a Chapter

Request Access

Free instructor demo access to full resource

Plug-and-play solution for instant adoption

Lifetime access for students

Chapter 1: Principles of Sales Leadership: An Introduction Chapter 2: The Sales System: Process, Plays, Metrics, and Coaching Chapter 3: Building a Performing Team from the Ground Up: Recruiting Principles and Practice Chapter 4: Leaders Inspire, Motivate, and Teach: The Cadence of Continuous Training and Development Chapter 5: Leaders Set the Agenda, Assign Responsibilities, and Hold People Accountable Chapter 6: The Sales Tech Stack and Sales Enablement Chapter 7: Leaders Make Good Decisions: Data-Driven Decision-Making Chapter 8: Responsibilities of Senior Sales Executives

Request Free Access

Interested in using this resource in your course? Request free instructor access. Just tell us who you are and where you teach, and we’ll take care of the rest!

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Made by proffessors, for professors

Auto-Graded Assessments

Customize assessments or create new ones. Assessments are completed online within the text and instantly graded with detailed feedback.

LMS Integration

Access courseware with single sign-on convenience using our LMS integration tools. Assignments, exams, and grades are automatically synced.

Instructor Materials

Take advantage of study plans, PowerPoint presentations, and test banks so that courses require minimal start-up time.

Micro-Credentials & Certificates

Allow your students to earn achievements in the classroom. Keep them engaged using ready-made badges and certificates, or create your own.

AI Virtual Assistant

Our AI Virtual Assistant transforms how students engage with content, offering features like multilingual translation, question answering, progress assessment, and much more.