Business Ethics

Bryce Gessell, PhD

This resource gives students a clear method for recognizing, reasoning through, and resolving ethical problems in business. Starting with ethical principles, argument-building, and a first case study (Masterpiece Cakeshop), it builds a practical framework that students then apply across real-world cases. Chapters cover ethical theories, economic and political systems, corporate responsibility, employee rights, hiring and firing, marketing, accounting and finance, political influence, the environment and sustainability, and globalization. By the end, students can analyze ethical dilemmas with sound reasoning and make defensible decisions in their future careers.