
Introduction to Supply Chain Management: Enhancing Competitiveness and Customer Value
Supply Chain
ISBN #978-1-952023-26-2

Introduction to Supply Chain Management: Enhancing Competitiveness and Customer Value
Stanley Fawcett, PhD
Lisa Ellram, PhD
Wendy Tate, PhD
Thomas Goldsby, PhD
Christian Hofer, PhD
Tobias Schoenherr, PhD
Ednilson Bernardes, PhD
Brian Fugate, PhD
Supply chain management integrates value creation across purchasing, operations, and logistics to improve organizational performance, meet customer needs, and achieve a competitive advantage. This resource will help your students not just gain a balanced and holistic understanding of value-creation processes but also begin to learn how to make value-added decisions.
Course Objective
Supply chain management enhances organizational performance and competitive advantage by integrating value creation across purchasing, operations, and logistics, and this resource guides students in making value-added decisions.
Table of Contents
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