
New Venture Execution
Entrepreneurship
ISBN #978-1-7339969-4-5

New Venture Execution
Michael Glauser, PhD
Jay Glauser
In this resource, students will write a full business plan for a new venture, integrating various aspects of entrepreneurship to execute a successful business idea. Students will apply their business knowledge to create something that solves a problem and adds value to a group of customers.
Course Objective
In this resource, students will develop a comprehensive business plan for a new venture, applying their entrepreneurial knowledge to create a solution that addresses a problem and delivers value to a target customer group.
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